Privacy Policy

Your privacy is important to us. Learn how we collect, use, and protect your information

Last updated: December 15, 2024

1. Introduction

Welcome to ReadFlow, operated by Algonest Tech Pvt Ltd. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services. This policy complies with the Information Technology Act, 2000, and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.

2. Information We Collect

Personal Information:

  • Name, email address, phone number
  • Billing and shipping addresses
  • UPI ID (processed securely through UPI payment gateway)
  • Account credentials (username and encrypted password)
  • Order history and preferences

Automatically Collected Information:

  • IP address and browser type
  • Device information and operating system
  • Pages visited and time spent on our website
  • Referring website addresses
  • Cookies and similar tracking technologies

3. How We Use Your Information

We use the collected information for the following purposes:

  • Processing and fulfilling your orders
  • Communicating with you about orders, deliveries, and customer service
  • Sending promotional emails and newsletters (with your consent)
  • Improving our website, products, and services
  • Preventing fraud and ensuring security
  • Complying with legal obligations and regulations
  • Analyzing usage patterns and customer preferences
  • Personalizing your shopping experience

4. Data Security

We implement industry-standard security measures to protect your personal information:

  • SSL/TLS encryption for data transmission
  • Secure UPI payment gateway (NPCI compliant)
  • Two-factor authentication for UPI transactions
  • Regular security audits and vulnerability assessments
  • Access controls and authentication mechanisms
  • Data encryption at rest and in transit
  • Regular backups and disaster recovery procedures

5. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information with:

Service Providers:

  • UPI payment gateway providers
  • Shipping and logistics partners
  • Email service providers
  • Analytics platforms

Legal Requirements:

  • Compliance with laws
  • Court orders or legal processes
  • Protection of our rights
  • Prevention of fraud

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience:

  • Essential Cookies: Required for website functionality
  • Performance Cookies: Help us understand how visitors use our site
  • Functional Cookies: Remember your preferences and settings
  • Marketing Cookies: Track your activity for targeted advertising

You can control cookies through your browser settings. Note that disabling cookies may affect website functionality.

7. Your Rights and Choices

Under Indian law, you have the following rights regarding your personal information:

  • Access: Request a copy of your personal data
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your personal data (subject to legal requirements)
  • Opt-out: Unsubscribe from marketing communications
  • Data Portability: Request your data in a portable format
  • Withdraw Consent: Withdraw consent for data processing

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Order and transaction data are retained for a minimum of 7 years as per Indian tax and accounting regulations.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to read their privacy policies before providing any personal information.

10. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any significant changes by posting the new policy on this page and updating the "Last Updated" date. We encourage you to review this policy periodically.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

Phone

+91 7676717668

Email

info@readflow.in

Registered Office:

Algonest Tech Pvt Ltd

Plumeria 17 Harloor Main Road

Bangalore, Karnataka, India

13. Legal Compliance

This Privacy Policy complies with the Information Technology Act, 2000, Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and other applicable Indian data protection laws. We are committed to protecting your privacy rights and maintaining the highest standards of data security.